E字彙

Economic effects of advertising
Economic risks
Economic shopers
Economic value

Economical order quantity
Economical quantities

Economics of scale
Educational level segmentation
Effects of advertising
Efficiency of marketing management
Elasticity of price
Eliminating products
Emotional appeals
Empirical study
Employee benefits
Emulation stage
Emulative product
Engel's Laws
Enlightended marketing
Equal-store
Esteem Value
Ethnic core market
Evolution of marketing orientation
Exhibit Designers & Producers Association
Expectation effect
Expenditure patterns
Exploratory shopping phase
Express warranty
Extensive problem solving
Extent of market
Extinction price

Effect on consumer spending
Effect on predictions

Effective buying income
Effective circulation

Environmental influences
Environmental mix
Environmental stimuli
Environmental threat

Ethical advertising
Ethical issues in marketing

European Common Market
European Economic Community
European Free Trade Area
European Free Trade Association

Exchange activities
Exchange efficiency

Exclusive channel of distribution
Exclusive dealing
Exclusive distinctiveness
Exclusive distribution
Exclusive outlet selling
Exclusive selling

Expected net present value
Expected value of perfect information

Expense center
Expense control plans
Expense items
Expense-to-sales ratios

Experience survey
Experience-curve effect

Experimental demonstration
Experimental design
Experimental method in marketing
Experimental pricing

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